B2 Hotel’s cutting-edge technology brings cashless future to hospitality industry
• The leading Thai boutique hotel’s strategy allows customers to book using its digital wallet within its network of hotels
Dr Niran Chawla, CEO
Country Business Reports interviews and articles by Discovery Reports
With a decade-long experience in the hotel business that has allowed it to evolve its services from traditional to more innovative offerings, B2 Boutique & Budget Hotel (B2 Hotel) advances ahead by pioneering a cashless system in the industry. The leading Thai boutique hotel’s strategy allows customers to book using its digital wallet within its network of hotels.
“We want to be the first cashless hotel in the next five years,” says Dr Niran Chawla, CEO. “We make the hotel experience more enjoyable for customers.
“When they come to our hotels, the technology will take them to a higher level of quality experience.”
Niran’s drive for quality is legendary. In October, he was recognised as Quality Person of the Year 2018 for the hospitality and tourism segment by the Foundation of Science and Technology Council of Thailand, Ministry of Science and Technology.
By embracing advanced technologies, B2 Hotel is keeping up with the changing times. Guests enjoy a seamless way of transferring payment, while earning discounts.
Boutique hotels are very expensive,
so we are trying to create a boutique
hotel that is affordable for Thai
B2 Hotel has two segments: budget hotels targeted for younger clients who love to travel and spend their time exploring, and premier hotels for business-class patrons requiring conveniences such as high-speed internet, a coffee corner, a small meeting room and more space to enjoy their trip while working.
For the past 10 years, the company has continued winning the hearts of Thais with budget-friendly rates that do not compromise on service quality.
“Boutique hotels are very expensive, so we are trying to create a boutique hotel that is affordable for Thai people,” Niran says.
Despite increasing demand for affordable quality accommodation, B2 Hotel can keep rates low thanks to its hands-on leadership and staff in all construction and management departments.
B2 Hotel has 35 hotels, all across Thailand. The company seeks to boost its portfolio with five hotels annually. The boutique hotel will enter the Thai stock market by next year to support its goal of achieving 100 hotels in the next 10 years.
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Thailand Business Report December 2018
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